Managing the Functionalist Principles of Customer Behavior
Increasing the Accuracy of Marketing Actions
Based on Collaborative Corporate R&D Partnering
The research on human intelligence allowed developing the unicist ontological research that manages the rational, emotional and subliminal denotations and connotations of buying processes. The unicist ontological market research allows finding and managing the root causes of buying processes.
The unicist functionalist approach uses functionalist principles to manage the roots of the functionality of things and the root causes of problems using the necessary synchronized binary actions to generate results. This collaborative project generates an initial positive cashflow for the company, and includes technologies that might be protected by non-disclosure agreements.
The Unicist Ontological Research uses Semiotic Groups
Semiotic groups are a way to evaluate the functionality of products, services and marketing objects of any kind. They allow researching the denotations and connotations to ensure their functionality. Learn more
Learn About the Technologies that are Used in this Project
Building Knowledge using Pilot Tests and Destructive Tests
Pilot testing is based on researching the functionality of solutions based on the functionalist principles that define their functionality while destructive testing measures the expansion of the application fields. Learn more
Building Buying and Selling Arguments to Influence People
The discovery that the concepts people have stored in their long-term memory drive their buying arguments and allow finding the complementary selling arguments to drive buying decisions. Learn more
Using Ontological Reverse Engineering to Understand Fundamentals
This technology allows finding the conceptual structures and functionalist principles that underlie buying processes to find the concepts the different segments of the market have in their minds. Learn more