Unicist Ontological Market Research

Collaborative Corporate R&D Partnering

Managing the Functionalist Principles of Customer Behavior

Increasing the Accuracy of Marketing Actions

Based on Collaborative Corporate R&D Partnering

The discovery that the concepts underlying buying arguments drive purchasing decisions, developed at The Unicist Research Institute, made a causal approach to marketing possible.

It was made accessible to everyone through the use of the Unicist Conceptual Designer, based on comfort zone segmentation and commercial binary actions that ensure results. This significantly enhanced marketing effectiveness. It applies to both B2B and B2C businesses.

The research on human intelligence allowed developing the unicist ontological research that manages the rational, emotional and subliminal denotations and connotations of buying processes. The unicist ontological market research allows finding and managing the root causes of buying processes.

The New Stage is based on Unicist Binary Actions

To increase the growth speed of highly professionalized organizations by up to 50% and enhance energy efficiency by up to 30% using unicist binary actions.

Introducing the Role of Unicist Business Ontologist in Companies

Managing the causality of business is essential to profit from AI. Therefore, it becomes necessary to introduce this new role in companies to manage the causality of business functions and processes, applying functionalist principles and implementing binary actions.

Unicist Ontological Market Research for Marketing Strategies

Unicist ontological market research is based on real market actions, using ontological reverse engineering to access their functionality, semiotic groups, and destructive tests to validate conclusions.
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Unicist Virtual Advisor

You can learn about the new stage introduced by the unicist causal approach to business by accessing the Unicist Virtual Advisor