Unicist Functional Design
A Unicist Ontological Functionalist Approach
We propose that all companies that are fostering growth, adaptability and profitability adopt the use of unicist functional design to develop solutions that became possible due to the research of The Unicist Research Institute and to the technologies of the 4IR.

Unicist Functional Design is the unicist logical approach to design solutions in adaptive environments. It is based on a unicist ontological approach that allows managing the functionality and operation of adaptive systems.
Functional design introduced an upgrade in the design of adaptive business processes. While empirical design is based on the knowledge of the know-how of businesses, functional design is based on the integration of the know-why with the know-how.
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Benefits
Unicist functional design is needed to approach adaptive environments. It is necessary when dealing with business strategies, marketing strategies, organizational strategies, competitive strategies, and financial strategies. The solutions generate immediate additional cash-flow when they deal with the development of commercial and organizational activities.

The use of the Unicist Functional Designers (UFD) saves + 60% of the time needed to develop functional solutions based on the provision of the concepts and fundamentals of the business functions.
The knowledge of the fundamentals of business functions allows managing their root causes and enables the development of maximal strategies to grow and minimum strategies to ensure results.

The Design of Adaptive Business Functions
The unicist functional design of adaptive business functions and processes.is based on the use of the ontogenetic maps of the fundamentals that define the functionality of adaptive systems whatever their kind.
Main Application Fields
- Business Diagnosing
- Business Intelligence
- Business Objects Design
- Business Process Design
- Business Strategy Design
- B2B & B2C Segmentation Building
- Communication Design
- Complex Problem Solving
- Customer Profiles Design
- Customer Relationship Building
- Customer Value Proposition Design
- Educational Programs Design
- Financial Strategy Design
- Fundamentals Based AI
- Future Scenario Building
- Image Building
- Industrial Strategy Design
- IT Strategy Design
- Marketing Objects Design
- Marketing Process Design
- Organizational Design
- People Management Strategy Design
- Product Design
- Risk Management Strategy Design
- Sales Process Design
- Service Design
- Value Chain Design
- Workstation Design
There are unicist functional designers available for each of the application fields:

The adaptiveness of an adaptive system or environment is fully dependent on the functionality of its processes. The adaptiveness of an entity is defined by the concepts and fundamentals of its functions while the consequent operational processes ensure the results.

The 4 Structural Stages
The unicist functional design process includes 4 structural stages:
Stage 1
The Use of Ontogenetic Maps
The functional design is based on the ontogenetic maps of the fundamentals of the functions involved.
These ontogenetic maps need to be transformed into specific maps that describe and define the functionality of the specific system that is being designed.
The use of ontogenetic maps is confirmed by their application in the definition of these actions.


Stage 2
The Design of Actions
The design of actions is driven by the development of pilot tests. Pilot testing requires defining the context where the solution must work.
The design of actions implies designing different actions that allow testing the possibilities for developing a functional prototype.
It is necessary to test this process in different contexts that allow proving the adaptiveness of the actions.


Stage 3
The Design of Solutions
The design of solutions is based on developing the structural design and experiencing it until it manages the possibilities of the environment.
The design of a solution requires developing a prototype and applying it.
The design of adaptive solutions is based on the use of the concepts that provide the secure knowledge of the fundamentals and allow integrating them with the input of data to build reliable adaptive solutions.


Stage 4
The Use of Ontogenetic Maps
The destructive testing of solutions requires extending the boundaries of the solutions until the system begins to lose adaptiveness and finally loses its functionality.
The destructive testing process includes the use of a unicist reflection process to evaluate the results.
The destructive testing process includes the use of a unicist reflection process to evaluate the results.


Functional Design: A Back2Back Teamwork
Complex problem solving requires an extreme focus on the concepts of solutions and the development of pilot tests until the functionality of the solutions has been confirmed.
It requires working in the field of what is possible to be achieved and developing the actions that ensure the results that need to be produced.
It implies learning from the pilot tests, which requires a “back2back” attitude among the members of the UFD-Groups. This attitude empowers the development of fully reliable solutions in adaptive environments.

Access the Functional Designers


The Unicist Research Institute
The Unicist Research Institute (TURI) is a world leader in its segment. Since 1976, it has been specialized in complexity sciences applied to the research on the roots of evolution and its application to social, institutional, business and individual evolution. TURI has a business arm, an academic arm and a social arm. www.unicist.org