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The Unicist Business Intelligence

Main Applications:

  • Design of critical intelligence systems
  • Design of marketing intelligence systems
  • Design of competitive intelligence systems
  • Design of organizational intelligence systems
  • Business scenario building
  • Country scenario building

The Unicist Business Intelligence System was developed to provide business intelligence reports or install Situation Rooms in Companies for the superior management of the organization.

This system deals with the management of businesses considered as unified fields with their markets. The Unicist Approach to business intelligence is based on the use of unicist technologies that allow defining the information that is necessary to build competitive intelligence, critical intelligence and structural intelligence and building the context of businesses.

These technologies are provided as a service (TaaS) and the solutions are developed by the clients or by Unicist Think Tanks that are integrated with members of the client.


The implementation process of unicist technologies is made by development groups integrated by members of the Unicist Confederation and of the clients. These development groups use a prototyper provided by The Unicist Research Institute. This process is managed by the Unicist Corporate University that assumes the responsibility of providing the unicist technologies to the participants, guides the development of the solution and ensures its functionality. If needed, the development of the solution can be outsourced to a Partner of the Unicist Confederation.

The Unicist Approach

This technology provides the information on the possible root causes of problems and the indicators and predictors of the evolution of a business.

The unicist future research technology allows building the trends and the future scenarios that are needed to understand the framework of a business.

Unicist Business Intelligence develops information that includes:

1) Descriptions, that provide the operational description of the aspects that are being researched.

2) Indicators, that are Unicist KPIs that define the results of actions.

3) Predictors, that define the future possibilities of businesses.

The driver of the use of business intelligence is the empowerment of the competitive advantages of a company, while the catalyst is the capacity of finding the information that allows avoiding threats.

The unicist approach integrates the three universal concepts of business intelligence:

1) Competitive Intelligence

2) Critical Intelligence

3) Structural Intelligence

Unicist Competitive Intelligence provides the information to monitor the competitive advantages, the strengths and weaknesses of the company and the performance indicators.

Unicist Critical Intelligence gives access to the information that deals with risk avoidance, the internal and external opportunities and the avoidance of threats.

Unicist Structural Intelligence defines the existence of empty spaces to expand businesses, the organizational performance of the company and the capacity of organizational resilience.

From an operational standpoint, Unicist Business Intelligence allows defining four, inclusive, levels of information:

Level 1) Functional Information

Level 2) Behavioral Information

Level 3) Defensive Information

Level 4) Competitive Information

Unicist Technologies and Process Maturity

Unicist Technologies have to be used according to the level of maturity of the business processes. The Unicist Institutional Maturity Model is compatible with the CMMI (Capability Maturity Model Integration).

Unicist Technologies Used Level 1 Level 2 Level 3 Level 4 Level 5
Unicist Business Intelligence          
Functional Information   Checked Checked Checked Checked
Behavioral Information     Checked Checked Checked
Defensive Information       Checked Checked
Competitive Information         Checked
Future Scenario Building          
Independent   Checked Checked Checked Checked
Aligned     Checked Checked Checked
Influential       Checked Checked
Emergent         Checked
Fundamental Analysis          
Analogical Analysis   Checked Checked Checked Checked
Technical Analysis     Checked Checked Checked
Systemic Analysis       Checked Checked
Conceptual Analysis         Checked
Unicist Ontology          
Pre-concepts   Checked Checked Checked Checked
Operational Concepts     Checked Checked Checked
Functional Concepts       Checked Checked
Essential Concepts         Checked
Unicist Strategy Building          
Autonomous   Checked Checked Checked Checked
Flank Defendant     Checked Checked Checked
Frontal       Checked Checked
Empty Space Occupier         Checked
Competitive Analysis          
Opportunity Driven   Checked Checked Checked Checked
Role Driven     Checked Checked Checked
Supplement Driven       Checked Checked
Competition Driven         Checked

Become a User... Make a Pilot Test

The Unicist Research Institute has developed Business Objects that allow emulating the organization of nature minimizing the energy consumed to generate value.

Unicist Business Objects are encapsulated adaptive systems that produce predefined results that can be inserted in work processes to increase productivity and quality and to save energy.

Some of the companies that use business objects are: Airbus, Amazon, Apple, BBC, Boeing, Dassault Systemes, Dupont, Ericsson, Facebook, General Electric, Google, Hilton, Honda, Hyundai, LinkedIn, Lufthansa, Mapfre, Mayo Clinic, Michelin, Novartis, Open Text, P&G, Pfizer, SAP, Siemens, Tata Motors, Toyota, Unilever, Walmart, Walt Disney World and Youtube.

Unicist TAAS

The concept of technologies as a service was developed to make unicist business technologies accessible to all companies, because there is no need to invest in technologies since they are paid by the results they produce. Unicist business technologies have been developed to deal with the concepts of businesses emulating the organization of nature. These technologies are based on the management of the fundamentals of business, integrating this knowledge with the technical-analytical knowledge to upgrade and optimize business processes. The unicist technologies were developed to manage the adaptive aspects of businesses where it is necessary to manage the fundamentals to produce results.

Unicist Corporate University

The Unicist Corporate University is organized to provide the necessary education to manage the unicist technologies as a service and to manage their implementation.

Technologies as a service uses the outsourcing of services, where the new technologies are applied, as the way to introduce the innovation. This outsourcing simplifies the introduction of the technologies and accelerates the speed of implementation. Any new technology implies a change of processes that requires a change of roles that drives towards a change of habits. This is a process that requires time. The outsourcing process is what gives the organization the necessary time to manage the change of habits.

Virtual Collaboration

Unicist Virtual Collaboration defines the framework of the program. It implies that virtual communication tools are being used to sustain the real solution building processes and the development of the micro-clinics. It is based on the use of the triadic approach to the nature of business processes that is based on the unicist ontologies that are provided by the UCU. This approach simplifies the processes using destructive pilot tests that sustain on the one hand the learning processes and, on the other hand, ensure the functionality of the solutions. This technology was developed at TURI to deal with development of solutions in adaptive environments.

Visit the Unicist School

If you are interested in learning more, you can become a visitor of the Unicist School and download a consultation book on any of the main unicist technologies, that allows you to develop a pilot test of their application. The Unicist School, based on the unicist paradigm shift, promotes structural solutions to deal with the evolution of adaptive environments.

Unicist School

Situation Rooms and Crisis Committees

It is recommended to install situation rooms in the company in order to take advantage of the different strategic approaches of the members of the superior management. The Unicist Business Intelligence System can be considered as a Decision Support System in these Situation Rooms.

The Situation Rooms may include the implementation of intelligent systems that provide fundamental analytical tools to establish structural diagnoses that allow defining the restricted context of the facts that are being analyzed.

The Unicist Business Intelligence information provides the root causes of the business and its context, and is an essential input to the Crisis Committees that are installed because of crises that are triggered by external events.

Logical Tools

The Unicist Logical Tools are based on a triadic approach that allows dealing with the dynamic of the business functions that allows building structural solutions and makes the management of adaptive systems possible. There are different type of tools beginning with structural methods and ending with systems that include Unicist Artificial Intelligence that emulates the double dialectical evolution (now in testing process). The available tools are:

  • Conceptual Design & Management
  • Unicist Unified Field Diagramming
  • Unicist Double Dialectical Action System
  • Unicist Diagnostics System
  • Unicist Consultation Library
  • Destructive and Non-destructive Pilot Testing
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Country Scenarios Developed

• Algeria • Argentina • Australia • Austria • Belarus • Belgium • Bolivia • Brazil • Cambodia • Canada • Chile • China • Colombia • Costa Rica • Croatia • Cuba • Czech Republic • Denmark • Ecuador • Egypt • Finland • France • Georgia • Germany • Honduras • Hungary • India • Iran • Iraq • Ireland • Israel • Italy • Japan • Jordan • Libya • Malaysia • Mexico • Morocco • Netherlands • New Zealand • Nicaragua • Norway • Pakistan • Panama • Paraguay • Peru • Philippines • Poland • Portugal • Romania • Russia • Saudi Arabia • Serbia • Singapore • Slovakia • South Africa • Spain • Sweden • Switzerland • Syria • Thailand • Tunisia • Turkey • Ukraine • United Arab Emirates • United Kingdom • United States • Uruguay • Venezuela • Vietnam

Conceptual Segmentation of Markets

• Automobile • Food • Mass consumption • Financial • Insurance • Sports and social institutions • Information Technology (IT) • Communications • Perishable goods • Mass media • Direct sales • Industrial commodities • Agribusiness • Healthcare • Pharmaceutical • Oil and Gas • Chemical • Paints • Education • Services • Commerce and distribution • Mining • Timber • Apparel • Passenger transportation –land, sea and air • Tourism • Cargo transportation • Professional services • e-market • Entertainment and show-business • Advertising • Gastronomic • Hotel-management • Credit card • Real estate • Fishing • Publishing • Industrial Equipment • Construction and Engineering • Bike, motorbike, scooter and moped • Sporting goods