The last Unicist Business Residency 2012 is finishing. It implied the implementation of a Market Lab to expand markets.
This Market Lab is based on the empowerment of the activities the client has been doing during the last decades and upgrading it based on the integration of business objects in order to increase the value added to their customers.
This activity implies a structural change in the market approach in order to ensure the critical mass of the commercial activities.
For obvious reason the activity can be published but not the name of the company who is developing the market expansion.
It is very interesting to access the basics of this activity which can be found at: https://www.unicist.net/partner-news/wp-content/uploads/2012/12/wp_unicist_approach_to_businesses_en.pdf
Unicist Press Committee
NOTE: The Unicist Research Institute was the pioneer in complexity science research and became a global decentralized world-class research organization in the field of human adaptive systems. http://www.unicist.org