Unicist Strategy


The Unicist Approach to Develop Empathy

To understand the real world to influence it in business, it is necessary to be able to introject customers with their needs and wants. The unicist approach defines that empathy is a precondition for introjection, as it involves a deep understanding and connection with the environment or context in which one is operating. Introjection, in turn, is necessary for learning and adapting to one’s environment, as it involves internalizing the norms and values of that environment in a way that allows for effective action and decision-making.

By developing a strong sense of empathy and the ability to introject, individuals can better understand the needs, expectations, and dynamics of the environments in which they operate, and can develop more effective strategies for adapting and thriving in those environments. This can be particularly important in complex or rapidly changing environments, where the ability to learn, adapt, and act quickly can be critical to success.

About introjection

It is true that introjection involves internalizing external experiences or information and integrating them into one’s own psychological makeup. In this sense, it can be seen as a way of making the external world a part of one’s internal world.

When we introject external experiences or information, we make them a part of our own psychological framework, which can help us to better understand and navigate the world around us. By internalizing external experiences, we can create a more holistic approach to our own behavior and to the behavior of others.

Empathy can play a role in this process by helping us to connect with and understand the experiences and perspectives of others, which can then be integrated into our own psychological framework through the process of introjection.

So in this sense, empathy and introjection are closely related, and can work together to help us create a more comprehensive and holistic understanding of the world around us.

Empathy as a condition for introjection

When we empathize with an aspect of the real world, we can use that understanding to help us adapt and adjust to the environment in a way that is both responsive to external influences and consistent with our own internal psychological makeup.

Through the process of introjection, we can internalize external experiences or information and integrate them into our own psychological framework, which can then help us to navigate the world around us in a more adaptive and effective way. By actively adapting to the environment in this way, we can also influence it in turn, creating a feedback loop in which our internal psychological framework and external environment continually shape and influence one another.

So in this sense, empathy and introjection can help us to create a more dynamic and adaptive relationship with the world around us, allowing us to both respond to external influences and exert our own influence on the environment in a way that is responsive to our own internal psychological makeup.

The management of frustrations

Empathy requires a willingness to acknowledge and accept differences, even if they challenge our own beliefs or perspectives. This can be a difficult and sometimes uncomfortable process, as it can require us to confront our own biases and assumptions.

However, by taking the time to actively listen, observe, and reflect on the experiences and perspectives of others, we can begin to expand our own understanding and develop a greater sense of empathy. This process may involve encountering frustration, as we are forced to confront our own limitations and biases. However, by persevering through these challenges and remaining open to new experiences and perspectives, we can deepen our capacity for empathy and become more attuned to the needs and experiences of those around us.

On the other hand, as you mentioned, if we are unable or unwilling to accept differences, we may resort to projecting our own beliefs onto the world around us, which can limit our ability to empathize and connect with others in a meaningful way. By recognizing the importance of empathy and actively working to develop this skill, we can become more effective communicators, collaborators, and problem-solvers, both in our personal and professional lives.

Conclusion

Empathy requires us to move beyond a detached observer role and actively engage with the world around us. Instead of simply observing or analyzing from a distance, empathy involves a more active and immersive approach, in which we seek to understand and connect with the experiences and perspectives of others.

This process of active engagement can be an important part of introjection, as it allows us to internalize and integrate new perspectives and ideas into our own worldview. By actively engaging with the environment and seeking to understand its dynamics and complexities, we can develop a more nuanced and adaptive understanding of the world around us, which can help us to more effectively navigate and thrive in our personal and professional lives.

Overall, empathy and introjection are closely linked, as both involve a deep engagement with the world around us and a willingness to learn, adapt, and grow in response to new experiences and perspectives. By developing these skills, we can become more effective communicators, collaborators, and problem-solvers, and can better navigate the challenges and opportunities that arise in our lives.

Peter Belohlavek

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Unicist Strategy: Commercial Binary Actions

The learning from nature allows developing skills that can be applied in everyday life. What can be learned from these videos is that the development of binary actions requires understanding the environment and designing the necessary binary actions that maximize the probability of success.

In the field of business, the quality assurance of this process is given by the development of pilot test until the strategy is found and the use of destructive tests to expand the boundaries of its application.

Dolphins:

The advanced hunting strategy of a dolphin

Lions:

Alone, big cats aren’t much of a match for their prey. But when they team up, lion prides pack a punch.

Chimps:

David Attenborough walks us through a group of chimpanzees on the hunt for a monkey.

I hope you can make the essential analogies to profit from these experiences.

Martin Alvaro

NOTE: The Unicist Research Institute (TURI) is a world leader in its segment. Since 1976, it has been specialized in complexity sciences applied to the research on the roots of evolution and its application to social, institutional, business and individual evolution.

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The Marketing Model of the Unicist Confederation

The Unicist Confederation is a multilocal-cooperative confederation that organizes the business arm of The Unicist Research Institute. The positioning of the Unicist Confederation is based on the use of objects, that emulate the organization of nature, and includes the three objects that integrate a system to sustain the introduction of unicist technologies in companies:

Marketing Model of the Unicist Cofederation1. Driving objects
2. Inhibiting objects
3. Entropy inhibitors

It has to be clarified that we consider each company is a market itself.

This information is public because we are interested in expanding the approach of emulating nature in the field of business worldwide. None of the information included in this document is confidential.

The Commercial System

1) The driving objects are given by the value propositions that are developed for a specific client. Their accuracy, functionality and the adequate timing define the success of our commercial action. They work as Commercial Objects.

To define a value proposition it is necessary to have sound knowledge of the market and the environment where this proposition has to work. Value propositions need to be written in business language.

2) The inhibiting objects help to ensure the functionality of our actions. They are defined in our Code of Ethics that establishes the framework of actions.

3) The quality assurance system inhibits the entropy to ensure the minimum strategy that sustains the effectiveness of the value propositions.

The Core of Success

The core of the success of innovative propositions is to have catalysts that accelerate buying decisions and gravitational objects that sustain the foundations of the value propositions.

About the Catalysts – Semantic Objects

The commercial/professional catalysts are accelerators that need to be able to increase the influence of the value propositions and have the necessary synchronicity to satisfy the needs of the clients.

The accelerator for the buying decisions of our clients is given by the conceptual framework of the solutions. The use of catalysts requires using ambiguous language in order to open a discussion space with the clients.

The catalysts of our business can be found at:
http://www.unicist.org/repo/
http://www.unicist.org/scientific-collaboration/

These catalysts can be used with professionalized organizations that manage the concepts of what they are doing and can go beyond the operational aspects. Our catalysts work just by reading their “prefaces”.

About the Gravitational Objects

Innovations need to be sustained by a gravitational force that gives them meaning. They are utopias or meaningless ideas if they do not have a gravitational force that sustains them. They need to work using subliminal communication.

The gravitational force that sustains our value propositions is given by the Paradigm Shift in Sciences that is introduced by the The Unicist Research Institute.
https://www.unicist.net/marketing/wp-content/uploads/2015/07/unicist-paradigm-shift.pdf

Conclusion

The value propositions are the drivers of the actions of the Unicist Confederation, the restricted context is positioned by the use of the available catalysts and the wide context is established by the paradigm shift in sciences.

In our commercial actions it is necessary to begin by establishing the gravitational force, which provides an authoritative environment. Then it is necessary to use the available catalysts before making concrete business propositions.

These value propositions are marketed using a model based on the use of the attributes of the image.

This requires that all the members of the Unicist Confederation need to have the knowledge of what the paradigm shift in science is, and be able to explain this shift in plain language.

Unicist Executive Committee

NOTE: The Unicist Research Institute was the pioneer in using the unicist logical approach in complexity science research and became a private global decentralized leading research organization in the field of human adaptive systems. It has an academic arm and a business arm.
https://www.unicist.net/marketing/wp-content/uploads/2015/07/turi.pdf

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Discovery of the Ontogenetic Structure of Psychological Segmentation (*)

The Unicist Psychological Segmentation is based on Conceptual Psychology. It is the segmentation that defines the type of relation an individual has with a product/service. An individual adapts to reality within limits. Conceptual psychology established the limits of an individual’s context.

Psychological SegmentationPsychology defines the personal myths of individuals. Fallacious myths produce stereotypical behaviors. True myths describe human typologies.

The unicist ontology of the psychological segmentation can be defined as:

Psychological segmentation shows four segments in the relation of the individual with the product or service:

  • Emotive
  • Affective
  • Protective
  • Authoritative

Emotive

This typology establishes emotional relations with products and services. These relations are naturally unstable. When “emotive” individuals are in the expansive cycle they establish pleasure-driven relations. When they are in the contractive cycle they establish a “child-child” relation with products.

Affective

The affective typology seeks stable caring relations with products and services. There is an implicit fear of abandonment. They cannot let go. When they are in the expansive cycle they establish interdependent relations. When they are in the contractive cycle they establish a “child-parent” relation with products.

Protective

“Protective” individuals protect the goods they buy. They care about them. When they are in the expansive cycle they establish dominant relations. When they are in the contractive cycle they establish a protective “mother-child” relation with the product. They need to possess products so they feel they are in charge of them.

Authoritative

They use products and services functionally and carefully. They respect the identity of objects. When they are in the expansive cycle they establish functional relations. When they are in the contractive cycle they establish a “father-child” relation with products. They change the products/services when they do not fulfill the implicit promises.

(*) This development is one of the “100 major unicist discoveries that are changing the world”
http://www.unicist.org/repo/index.php#Unicist

Unicist Press Committee

NOTE: The Unicist Research Institute was the pioneer in using the unicist logical approach in complexity science research and became a private global decentralized leading research organization in the field of human adaptive systems. It has an academic arm and a business arm. http://www.unicist.org/repo/index.php#Unicist

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Alternatives to learn from the market: Copying or Recreating

The research on the conceptual structure of benchmarks, developed at The Unicist Research Institute, showed the different levels of energy consumption in the learning process involved in benchmarking and the nature of recreating versus copying.

Benchmarking UseThe objective of benchmarking is to learn from the market.

Benchmarking forces individuals to face the market and confront with the possible weaknesses of its value proposal.

The learning processes are materialized in a recreation process that allows integrating the benchmark by upgrading the value proposition at a conceptual level.

There is also the possibility of copying solutions that are not protected by intellectual property.

Recreation is energy consuming but allows overcoming the benchmark with better solutions. Copying tends towards cloning solutions which probably will be at a lower level than the benchmark but might have lower costs.

The recreation process requires apprehending the ontology of the benchmark to build a better operational solution. Creation, and also recreation, requires sound knowledge.

Ontological benchmarking requires understanding the ontological structure of the business aspects that are being compared.

It allows apprehending the nature of the activity and widening the possibilities of the expansion of the functionality of the value proposition.

Therefore, it is necessary to have the ontological structures of what is being compared. Ontological benchmarking is an energy consuming activity.

Diana Belohlavek

NOTE: The Unicist Research Institute was the pioneer in complexity science research and became a private global decentralized world-class research organization in the field of human adaptive systems. http://www.unicist.org

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Unicist Complementation: the driver of infinite growth

Complementation is the most powerful attitude people have to grow. That is why it is considered that the building of complementation hypothetically drives to infinite expansion (which is, of course, a metaphor).

Growth would be infinite if people were open minded and able to build successive complementary solutions.

There are homologous cases in nature that have been studied and synthesized in “mutualism, commensalism and parasitism”.

These three categories are also found in human complementation. They are described as complementation, pseudo-complementation and anti-complementation.

The existence of a complementation implies the generation of the value the “complemented” needs, having an extreme focus on this objective and using an integrative logic to be able to manage all the elements of a given reality as a conjunction to achieve the purpose of value generation.

This means that complementation implies a conjunction (and) of all the elements, having no disjunction (or).

Peter Belohlavek

NOTE: TURI was the pioneer in using a logical approach to deal with evolution and became a private global decentralized world-class research organization in the field of human adaptive systems.  http://www.unicist.org

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Unicist Double Dialectic: Begin the New Year winning

The unicist approach to the competitive triangle generates the perception of apparent paradoxes that can only be apprehended if one is conscious of one’s buying process.

Competitors are substitutes and succedanea delivered by another provider, the client itself or alternatives of the providing company that cannibalize the original value proposition.

It has to be considered that the egos of the participants of the client’s organization are also competitors.

There is no doubt about the fact that the final purpose is to satisfy the clients’ needs.

A market confrontation is won by the one who is able to build a common place where the needs of the client and the value proposition fit in.

But if one considers that the building of a common space requires being complementary with the client, it is self-evident that the provider needs to propose a complementation to the buyer.

Therefore the winner of the “contest” is not the one who is more active but the one who has a better energy conservation function (seen from the client’s point of view).

Unicist Press Committee

NOTE: The Unicist Research Institute was the pioneer in complexity science research and became a global decentralized world-class research organization in the field of human adaptive systems. http://www.unicist.org

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Supremacy confrontations between leaders

Confrontations of supremacy take place between the leader and the second leader of the market. When there are no absolute leaders or no second leaders, there are no supremacy confrontations.

Supremacy confrontations are based on the functional, objective or subjective, added value of the brands involved. Supremacy confrontations take place only in “brand markets”, where differentiations are attributed to brands. There are two possible positioning:

  • The subjective brand
  • The objective brand

The supremacy confrontation takes place in the field of subjective branding. The objective is to influence the market to base the credibility of a product on its subjective branding attributes.

The supremacy confrontation is based on building the strongest complementation between the company, the product and the customer.

Access a synthesis on the “Discovery of the Unicist Ontology of Market Confrontations of Supremacy” that is available at the Scientific Dissemination Program. You will find there other syntheses that might be of your interest:
https://www.unicist.net/marketing/wp-content/uploads/2012/08/market_confrontations_supremacy.pdf

Diana Belohlavek

NOTE: The Unicist Research Institute was the pioneer in complexity science research and became a global decentralized world-class research organization in the field of human adaptive systems. http://www.unicist.org

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Market Confrontations might be good businesses

Before the Unicist Approach the market confrontations happened based on empirical knowledge and intuition. This produced extraordinary successes and failures.

The Unicist Approach to market confrontation introduced the knowledge of the fundamentals of conflicts and how to manage them in order to grow. It provided the fundamentals of each type of market confrontation in order to define which one is necessary and possible to succeed.

“In marketing the sales one competitor produces are lost by another competitor.

It is self-evident that when needing to gain vital space a confrontation has to occur.

It can be an implicit confrontation due to the superiority of one of the competitors or an explicit confrontation when the power of competitors is equivalent.

Confrontations need to happen within the ethics of the environment. While this ethics is respected the confrontation allows all the participants to improve their competition techniques.

But when the ethics is not respected this drives to a non manageable Market War.

The difference between a Unicist Market Confrontation and a Market War is that the objective of war is to destroy the competitor, while the objective of Unicist Market Confrontation is to build a stable relationship with the clients and the market.

To face a confrontation there are several basic attitudes that the one responsible for the competitive strategy needs to have:

  1. Sound knowledge of the products and the markets
  2. Strong identification with the company s/he represents
  3. Courage to deal with the implicit and explicit conflicts”

Access it at: www.unicist.com/books-pages/en/unicist_market_confrontation_en2.php
First you need to register: www.unicist.com

NOTE: The Unicist Research Institute was the pioneer in complexity science research and became a global decentralized world-class research organization in the field of human adaptive systems. https://www.unicist.net/marketing/wp-content/uploads/2012/04/turi.pdf

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Benchmarking Nokia – Global Product Design to Grow

Nokia is a world leader in mobility, driving the transformation and growth of the converging Internet and communications industries.

Mobile technology is evolving extremely fast. Understanding how Nokia is managing this fast evolution in product development will give you a benchmark to understand the new paradigms.

We strongly recommend watching the interview with Mary McDowell – Nokia’s Chief Development Officer: http://www.youtube.com/watch?v=ySoUGLCYnJc

The question we would like to propose is how a market can be managed when the evolution of the technology is extremely fast.

In one week you will find a response to the question on this blog.

Access the unicist standard contained in the Unicist Business Search Engine:
http://www.unicist.com/

Request more information: n.i.brown@unicist.org

Diana Belohlavek
VP Knowledge Management
& Communication

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity science applied to individual, institutional and social evolution. The applicative researches are based on the discovery of the Ontogenetic Intelligence of Nature and the consequent Unicist Theory of Evolution.

Unicist Strategy

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