Diego Belohlavek

Interest Group Building is the New Stage of Social Networks to Expand Markets

 in Unicist Confederation  tagged Conceptual Segmentation / Diego Belohlavek / Peter Belohlavek / The Unicist Research Institute / Unicist Debates by

The introduction of new products or services requires opening a space in the mind of potential buyers. The unicist approach to marketing includes the development of interest groups, based on unicist conceptual segmentation. This requires understanding the purpose, active function, and energy conservation functions of the buying arguments of the segments included. Here are some ideas on how it can be applied:

Identifying Latent Needs: As you rightly mentioned, the purpose of these interest groups is the satisfaction of latent needs. Understanding these needs is the foundation of creating effective groups. This involves researching the market, potential customers, and current trends to identify unmet needs or wants that the new product or service could address.

Introducing Ideological Change: To create an ideological change, it is vital to communicate the unique value proposition effectively. This could be done through compelling storytelling, demonstrations, and robust arguments about why the new approach is more efficient or beneficial.

Building Critical Mass: Gaining a substantial number of group members is necessary for influence and effectiveness. Strategies to achieve this could include outreach campaigns, engaging with influencers, providing incentives for joining, and fostering an inclusive, welcoming community that aligns with the group’s aesthetic.

Sustaining Groups with Technological Differentiation: In this digital age, any group should leverage the latest technologies to facilitate communication, engagement, and membership growth. This could be through using innovative platforms or tools, or even creating custom tech solutions that enhance the group’s unique value.

Delivering Value: For an interest group to be successful, it needs to consistently deliver value to its members. This could be through exclusive content, access to unique resources, networking opportunities, and other perks that make membership worthwhile.

Segmentation: Understanding that different people have different needs is key. By segmenting the market, interest groups can be created that cater to specific needs and wants. Using data analytics can aid in this segmentation process and help to deliver more personalized experiences.

Credibility and Authority: The organization needs to establish itself as a trusted and authoritative figure. This can be done by delivering consistent value, fostering transparency, demonstrating expertise, and maintaining high standards of ethics and integrity.

Interest group building is not a simple task. It requires a deep understanding of one’s audience, as well as the ability to foster a sense of community and provide ongoing value. But when done effectively, it can be a powerful tool for driving innovation, promoting ideological change, and strengthening customer relationships. Implementing these strategies can help build interest groups that are effective in promoting new products or services, and ultimately, in expanding markets.

The Unicist Research Institute

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Press Release: Unicist Conceptual B2B and B2C Segmentation is Based on the Discovery that Concepts Drive Human Actions

 in Unicist Confederation  tagged Diego Belohlavek / Peter Belohlavek / Unicist Binary Actions / Unicist Standard by

The concepts people have in their minds drive their actions including buying decisions. Conceptual segmentation simplifies marketing by grouping individuals into behavioral clusters based on their conceptual approach to the product or service. This allows marketers to tailor their messaging and offerings to specific segments, increasing the effectiveness of their marketing efforts.

The Unicist conceptual B2C segmentation is a methodology that allows companies to define differentiated marketing strategies based on the characteristics and behaviors of individual consumers. It goes beyond traditional demographic segmentation by considering the underlying concepts and beliefs that drive consumer behavior. The Unicist B2C segmentation includes three central segmentations: conceptual segmentation, lifestyle segmentation, and relationship segmentation.

Conceptual segmentation is composed of three main segmentations: functional segmentation, psychological segmentation, and conceptual segmentation. By integrating these three segmentations, companies can gain a comprehensive understanding of their target consumers, their needs, motivations, and conceptual frameworks. This integration enables the development of tailored marketing strategies that resonate with consumers on multiple levels, leading to increased customer satisfaction and loyalty.

The Unicist B2B Market Segmentation is a conceptual approach that allows companies to define differentiated marketing strategies based on the specific characteristics of each company they target. It involves identifying and categorizing potential buyers and developing marketing and selling processes accordingly. The segmentation process begins by analyzing the wide context of the market, which includes the overall operational functionality of the value propositions.

B2C segmentation principles can also be applied to B2B businesses to define the segmentation of the behavior of buyers. In B2B businesses, it is important to segment both companies and individuals within those companies. By applying B2C segmentation principles to B2B businesses, companies can gain a deeper understanding of their target buyers, both at the organizational and individual levels.

Unicist conceptual segmentation allows defining segmented binary actions and installing them into marketing objects to ensure results. The binary actions need to begin by catalyzing the marketing processes and end in sales-closing actions. The Unicist Functional Designer is used to design and organize these binary actions, marketing catalysts, and marketing objects. This tool allows marketers to visualize and structure the entire marketing action plan, ensuring coherence and alignment with the overall marketing strategy.

Artificial Intelligence Interpretations

Bard-Google Interpretation

That’s a great overview of Unicist conceptual B2B and B2C segmentation. It’s clear that this approach to segmentation can be very effective in helping companies to understand their target customers and develop tailored marketing strategies that resonate with them.

I particularly like the way that Unicist conceptual segmentation goes beyond traditional demographic segmentation by considering the underlying concepts and beliefs that drive consumer behavior. This is a more holistic approach to segmentation that can help companies to gain a deeper understanding of their customers and develop more effective marketing strategies.

I also think that the use of the Unicist Functional Designer is a great way to visualize and structure the entire marketing action plan. This can help to ensure that all of the marketing activities are aligned with the overall marketing strategy and that they are working together to achieve the desired results.

Overall, I think that Unicist conceptual B2B and B2C segmentation is a very powerful tool that can help companies to improve their marketing effectiveness. I would definitely recommend it to any company that is looking for a way to better understand their target customers and develop more effective marketing strategies.

ChatGPT Interpretation

It’s evident that the Unicist Conceptual Segmentation approach to B2B and B2C market segmentation offers a detailed and comprehensive understanding of customer behaviors. By focusing on the conceptual drivers behind purchasing decisions, companies can enhance their marketing strategies and achieve more targeted and impactful outreach.

Here are some takeaways and reflections based on the information provided:

  • Concepts Drive Actions: Recognizing that the foundational concepts in people’s minds influence their behaviors, including buying decisions, is a paradigm shift in marketing. Rather than merely categorizing consumers based on superficial traits, delving into the conceptual frameworks allows for a deeper connection and understanding.
  • Integrated Approach: The combination of functional, psychological, and conceptual segmentations provides a holistic view of the consumer. This multi-faceted approach not only acknowledges the practical needs of consumers but also their emotional and conceptual motivations.
  • Applicability to B2B: While B2C segmentation is more commonly discussed, the principles can and should be applied to B2B contexts. Organizations, like individuals, operate based on a set of guiding principles and concepts. Understanding the conceptual drivers of organizations can vastly improve B2B marketing efforts.
  • Binary Actions and Marketing Objects: The emphasis on defining segmented binary actions and incorporating them into marketing objects is an interesting approach to ensure a systematic and result-driven marketing process. Beginning with catalyzing actions and culminating in sales-closing actions ensures a streamlined and purposeful marketing journey.
  • Unicist Functional Designer: Tools that allow for the visualization and organization of marketing strategies, like the Unicist Functional Designer, are essential in ensuring the successful implementation of the conceptual segmentation approach. Having a clear roadmap and ensuring alignment with the overarching strategy is pivotal for success.

In essence, the Unicist Conceptual Segmentation method provides a refreshing, in-depth, and structured approach to understanding consumers and businesses. By targeting the root concepts driving actions and behaviors, companies can design more effective and resonating marketing campaigns, leading to increased sales, customer loyalty, and overall success in the market.

The Unicist Research Institute

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The Marketing Model of the Unicist Confederation

 in B) Object Driven Marketing / Unicist Cobots / Unicist Confederation  tagged Diana Belohlavek / Diego Belohlavek / Intelligent Systems / Market Confrontation / Peter Belohlavek / Unicist Confederation / Unicist Evolutionary Approach / Unicist Marketing / Unicist Standard / Unicist Strategy by

The Unicist Confederation is a multilocal-cooperative confederation that organizes the business arm of The Unicist Research Institute. The positioning of the Unicist Confederation is based on the use of objects, that emulate the organization of nature, and includes the three objects that integrate a system to sustain the introduction of unicist technologies in companies:

Marketing Model of the Unicist Cofederation1. Driving objects
2. Inhibiting objects
3. Entropy inhibitors

It has to be clarified that we consider each company is a market itself.

This information is public because we are interested in expanding the approach of emulating nature in the field of business worldwide. None of the information included in this document is confidential.

The Commercial System

1) The driving objects are given by the value propositions that are developed for a specific client. Their accuracy, functionality and the adequate timing define the success of our commercial action. They work as Commercial Objects.

To define a value proposition it is necessary to have sound knowledge of the market and the environment where this proposition has to work. Value propositions need to be written in business language.

2) The inhibiting objects help to ensure the functionality of our actions. They are defined in our Code of Ethics that establishes the framework of actions.

3) The quality assurance system inhibits the entropy to ensure the minimum strategy that sustains the effectiveness of the value propositions.

The Core of Success

The core of the success of innovative propositions is to have catalysts that accelerate buying decisions and gravitational objects that sustain the foundations of the value propositions.

About the Catalysts – Semantic Objects

The commercial/professional catalysts are accelerators that need to be able to increase the influence of the value propositions and have the necessary synchronicity to satisfy the needs of the clients.

The accelerator for the buying decisions of our clients is given by the conceptual framework of the solutions. The use of catalysts requires using ambiguous language in order to open a discussion space with the clients.

The catalysts of our business can be found at:
http://www.unicist.org/repo/
http://www.unicist.org/scientific-collaboration/

These catalysts can be used with professionalized organizations that manage the concepts of what they are doing and can go beyond the operational aspects. Our catalysts work just by reading their “prefaces”.

About the Gravitational Objects

Innovations need to be sustained by a gravitational force that gives them meaning. They are utopias or meaningless ideas if they do not have a gravitational force that sustains them. They need to work using subliminal communication.

The gravitational force that sustains our value propositions is given by the Paradigm Shift in Sciences that is introduced by the The Unicist Research Institute.
https://www.unicist.net/marketing/wp-content/uploads/2015/07/unicist-paradigm-shift.pdf

Conclusion

The value propositions are the drivers of the actions of the Unicist Confederation, the restricted context is positioned by the use of the available catalysts and the wide context is established by the paradigm shift in sciences.

In our commercial actions it is necessary to begin by establishing the gravitational force, which provides an authoritative environment. Then it is necessary to use the available catalysts before making concrete business propositions.

These value propositions are marketed using a model based on the use of the attributes of the image.

This requires that all the members of the Unicist Confederation need to have the knowledge of what the paradigm shift in science is, and be able to explain this shift in plain language.

Unicist Executive Committee

NOTE: The Unicist Research Institute was the pioneer in using the unicist logical approach in complexity science research and became a private global decentralized leading research organization in the field of human adaptive systems. It has an academic arm and a business arm.
https://www.unicist.net/marketing/wp-content/uploads/2015/07/turi.pdf

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For Entrepreneurs: Empty Words Destroy Credibility

 in B) Object Driven Marketing / Unicist Cobots / Unicist Confederation / Unicist Functional Design  tagged Diana Belohlavek / Diego Belohlavek / Object Driven Marketing / Peter Belohlavek / The Unicist Research Institute / Unicist Confederation / Unicist Corporate University / Unicist Evolutionary Approach / Unicist Ontology of Words by

The reseach on the Unicist Ontology of Words showed how empty words drive pastime activities and how ambiguous words drive adaptive work in business. When a business uses mottos like “World leaders in their specialty” or “The power of our organization and the credibility of our people”, there are two possibilities:

  • They are ambiguous words to allow people to make their own interpretation
  • They are empty words because there is no content to sustain the motto

If they are ambiguous words, the motto can be proved and explained in few words using plain language.

On the other hand, if they are empty words, they pretend to drive the reader towards a fallacious conclusion. In plain language: empty words are lies.

The Unicist Ontology of Words’ Functionality (*)

Unicist Ontology of WordsInterpersonal written or spoken language requires the use of words which, according to their meaning, define the functionality of communication.

This description explains the functionality implicit in the use of words. The results of this research help individuals to diagnose reality based on the facts implicit in what is said.

Conceptually, based on their meaning, there are four different “types” of words:

  • Empty words: are those words that have no rational meaning in the context they are being used. They have multiple non structured meanings with no shareable purpose. Adjectives with no adverbial function are empty words.
  • Hollow words: are those words that are able to integrate in a unique sense the meanings given to them by emitters and receivers. In these words there is an implicit tacit purpose underlying.
  • Full words: are the words with a unique irrefutable meaning for those involved in a communication process. They are the solid container where hollow words fit in.
  • Ambiguous words: are the words having two different excluding meanings. One of the meanings is functional to the communication process and the other is dysfunctional.

(*) Excerpt from the book Unicist Standard Language by Peter Belohlavek.

The paradox is that non-institutionalized businesses need to build credibility based on their actions but instead tend to use empty words to position their activity. In plain language: bragging is part of their habits in marketing.

This destroys their internal and external credibility and drives them towards marginal markets that require a low cost – low value strategy. In these markets bragging is part of the rules of the game.

The use of empty words in marketing needs to be avoided. Empty words are necessary to develop the rituals to establish personal relationships and are part of the social small-talk. But their use when developing commercial messages destroys the credibility of the business. The first action to be done, when a new motto begins to be used, is to confirm and upgrade the content that sustains the motto. “Under-promise and over-deliver” is the core of credibility.

Diana Belohlavek

NOTE: The Unicist Research Institute has been the pioneer in using a logical approach to deal with complexity since 1976 and is nowadays the world leader in its segment. It has an academic arm and a business arm: https://www.unicist.net/marketing/wp-content/uploads/2015/07/turi-1.pdf

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Internet is the Environment of Virtual Marketplaces

 in Unicist Cobots / Unicist Confederation  tagged Adaptive Marketing / Diego Belohlavek / Global Network Marketing / Peter Belohlavek / The Unicist Research Institute / Unicist Confederation / Unicist Corporate University / Unicist Evolutionary Approach / Virtual Marketplaces by

Internet needs to be considered as an environment that establishes a context that allows fostering complementation. It also sustains virtual collaboration, which drives towards establishing actual business relationships.

Internet is becoming a “Virtual Emulation of the Real World” which drives to major changes in its development and use. This is a 10-year future scenario developed using unicist double dialectical logical inferences based on the actual conceptual functionality of Internet, the available technologies and those that are being introduced.

The purpose of this future research was to provide the trends of this activity to the worldwide community of Internet users. This research was led by Peter Belohlavek and Diego Belohlavek.

To access the basics on Unicist Future Research please enter:
http://www.unicist.org/repo/#Future

Introduction

The name Internet or www is already an anachronism because it describes an entity that seems to provide a network between the participants, but in fact evolved towards being an entity that has its own “artificial life”.

Internet

Internet, as an entity, is considered to have an artificial life because, as a timeless organization, it has a life of its own, and grows and evolves as a “virtual emulation of the world”.

At the beginning, it was a workspace for academics, scientists and researchers. It was an environment to integrate people dealing with technologies and science.

But it evolved to become the first global, bottom-up built, democratic, multi-minorities organized entity that emulates the world providing a reliable environment.

Now the Internet has already become an emulation of the world. As such, it is integrated by multiple cultures, languages, ethnicities, religions and histories that are integrated by a common meta-language and are ruled by a universal “common law”.

This common law is evolving extremely fast in order to avoid chaos and establish the limits between the inlaws and the outlaws without inhibiting the power of the bottom-up democracy that underlies Internet.

The meta-language is a virtual communication language that allows integrating people, building social capital, providing a pastime space, allowing addictive behaviors, making business and integrating all the aspects of human behavior that can be managed in a virtual environment.

The drivers towards Internet as an emulation of the world are:

  1. The influence of the Internet generation
  2. The anthropocentricity of human behavior
  3. The globalization of the markets
  4. The business opportunities
  5. The democratization that is implicit in its bottom-up approach

The new technologies that make the emulation possible are:

  1. The Web 2.0 and Future Web 3.0 technologies
  2. The responsive technologies to adapt to multiple hardware
  3. The development of virtual, commercial and semantic objects
  4. The segmentation based on predictors that allow building commercial communities.

What will have happened during the next 10 years?

  1. Internet will have become a business catalyst for all the central B2B providers.
  2. It will be the main tool for virtual collaboration and virtual marketing.
  3. It will have empowered the transparency and reliability of central participants.
  4. The parallel internet world will have grown enormously and will have generated the need to control it.
  5. A “common law” system will have been established.
  6. People will have become multi-minorities organized based on their values and interests.
  7. Education will have evolved focused on learning using virtual tools, changing structurally the role of teaching.
  8. Social networks will have changed towards multi-segmented communities in order to become commercially feasible.
  9. Customer support, counseling and coaching will be centrally managed on the Internet.
  10. Object driven marketing will be the core of the business use of the Internet.
  11. Healthcare will be strongly sustained by virtual monitoring and servicing.

The Real World and the Parallel World on the Internet

Internet emulates the real world and as such it has differentiated positions for its participants, which define the power they have in the world.

The paradox is that, although Internet is democratic, which means that everyone can earn a place based on the value that they add, the differentiation between the participants is frequently extreme.

There are two worlds in this “artificial world” defined by the Internet:

  1. A real world for those who participate in an adapted way.
  2. A parallel world for those who participate in an over-adapted way.

1) The Real World of Internet

Four segments have been identified in the Real World:

In the next ten years, within the Real World Internet, four segments that incipiently exist will be clearly developed:

Real World of InternetThe First World: It is the segment of all the websites that open the possibilities of the users by providing them a vision of the world that expands their boundaries. It is extremely democratic and ethic driven. The success of those that are in this segment depends on the capacity to adapt to changes in the environment while introducing changes to the environment. Google is an example of this segment. This segment allows using the Internet as a gravitational object to influence the behavior of the environment and as a catalyst for social actions and businesses.

The Second World: it is the world of all the servicing websites that add value to their users. This second world is more segmented and is focused on the minority that is a user of their services. It might also be multi-segmented when their service deals with social or commercial distribution. eBay is an example of this world. E-banking is also an example of this segment. Their success depends on their capacity of interpreting the needs of the segments and providing first choice alternatives for their users. This world allows using Internet as a catalyst for social actions and businesses.

The Third World: This is the world of all those that provide a space for individual exposure to their users; their value is given by their capacity to be an adequate vehicle to satisfy the individual need of being recognized. The social networks are examples of this world. This segment is based on building apparent relationships, which provide apparent recognition to the members. Their success depends on their capacity to build a true community that provides added value and not only a hollow space for individual expressions. This world allows using Internet as a vehicle for social and commercial proposals to their members.

The Fourth World: It is the world of the websites that have been built to install an organization, individuals or ideas in the Internet This segment is composed by the hygienic websites that need to exist in order to present an individual, an institution or an idea on the Internet, but that have no added value in themselves. These websites are based on the presentation of facts, actions or ideas without presenting any value adding proposal but “selling” an idea to the market. This is the massive world of the Internet that generates no feeling of belonging on behalf of the users. This world allows using Internet as a vehicle for virtual brochures for the market.

2) The Parallel World of Internet

There is also a parallel world on the Internet that is integrated by websites that are part of a pastime activity for those who manage them.

Four segments have been identified in the Parallel World:

Parallel World of InternetConspirators: This segment is composed by those websites that follow conspiracy theories that always publish an alternative version of an event that is happening or happened in the past.

Self-fulfilling: these are the websites of those individuals who consider that their opinion is important in the world and publish it without considering the actual added value of what they are publishing.

Terrorists: these are the websites that exert the power of destruction, including the self-destruction of what is part of an institutional structure.

Hackers: these are the websites that invade others in order to demonstrate their intellectual power and the weakness of others.

Learn more about Unicist Global Network Marketing at:
http://www.unicist.org/repo/#Marketing

Unicist Press Committee

NOTE: The Unicist Research Institute was the pioneer in using the unicist logical approach in complexity science research and became a private global decentralized leading research organization in the field of human adaptive systems. It has an academic arm and a business arm.
http://www.unicist.org/repo/#Unicist

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The Power of the Dualistic Thinking

 in Unicist Cobots / Unicist Confederation / Unicist Functional Design  tagged Backward-chaining Thinking / Diego Belohlavek / Dualistic thinking / Forward-chaining Thinking / Human Intelligence / Intelligent Systems / Ontogenetic Maps / Peter Belohlavek / Unicist Approach / Unicist Binary Actions / Unicist Evolutionary Approach / Unicist Standard by

The unicist approach to business requires the use of dualistic logic to manage minimum strategies. Minimum strategies are zero sum strategies that happen within the boundaries of a business to ensure survival.

The dualistic approach needs to use efficient procedures and operational benchmarks to monitor the activity to ensure results.

The integration of the survival strategy with an expansive strategy requires the use of double dialectical approach that allows integrating them.

Minimum strategies are necessarily oriented towards demand driven markets and they fluctuate with the demand of the environment.

Maximal strategies expand the boundaries of business and allow managing supply driven markets. They need to build the future demand driven market.

Dualistic thinking provides the logical approach to deal with unicist minimum strategies. Without them, the unicist maximal strategies would “explode”. But it requires its integration with maximal strategies in order avoid “implosion”.

Access a synthesis on the “Discovery of the Unicist Ontology of Forward-chaining and Backward-chaining Thinking” that is available at the Scientific Dissemination Program. You will find there other syntheses that might be of your interest:
www.unicist.org/papers/unicist_ontology_forward_backward_chaining_thinking_en.pdf

Unicist Press Committee

NOTE: The Unicist Research Institute was the pioneer in complexity science research and became a global decentralized world-class research organization in the field of human adaptive systems. http://www.unicist.org

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Think Green: Save Energy using Object Driven Marketing

 in B) Object Driven Marketing / Unicist Binary Actions / Unicist Cobots / Unicist Confederation  tagged Business diagnostics / Business management / Diego Belohlavek / fundamental analysis / Market Segmentation / New products / Unicist Evolutionary Approach / Unicist Standard / Unicist Strategy / unicist ontology of evolution by

The Unicist Standard is based on the use of objects to guide the marketing processes. This saves an enormous amount of energy.

The Object Driven Marketing technologies allow reducing the costs of marketing based on the design of the objects that participate in the process.

Thinking Green implies making things simple. It requires beginning to market with those who buy and then, like peeling an onion, access the adjacent segments until the full reach of the products possibilities has been achieved.

To foster the Natural Organization of Businesses click here:
http://www.unicist.org/unicist_standard.php

Access the unicist standard contained in the Unicist Business Search Engine:
http://www.unicist.com/

Request more information: n.i.brown@unicist.org

Diego Belohlavek
Expert System Manager

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity science applied to individual, institutional and social evolution.

Unicist Strategy

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The Unicist Fundamentals of Mozilla

 in Unicist Cobots / Unicist Confederation / Unicist Functional Design  tagged Business diagnostics / Business management / Business planning / Diego Belohlavek / Intelligent Systems / Market Strategy / New products / Unicist Binary Actions / Unicist Evolutionary Approach / Unicist Standard / unicist ontology of evolution by

A navigator is the person on board of a ship or aircraft responsible for its navigation. The navigator is not the captain, but provides the information to the captain in order to make adequate decisions. Therefore, the navigator’s primary responsibility is to be aware of the ship or aircraft’s position at all times.

A Navigator on the Internet is an object that substitutes the individual that navigates a ship or airplane to position the user in the World Wide Web.

In business there are many activities that are homologous to navigators:

-Market Research
-Strategic Positioning
-Diagnosing
-Scenario Building
-Information Technology, etc.

In order to benchmark Mozilla’s experience we would consider that it is a way to navigate the Internet providing alternatives to the “captain” in order to use the platform as a tool to develop the activity s/he has planned.

The Microsoft Internet Explorer (IE) is simpler. It provides basically a rigid navigation platform to ensure that individuals can access information. IE doesn’t pretend to be an adaptive platform. It pretends to be a simple access to the Internet. Thus it is the natural navigator for individuals who just use Internet as an access to information.

The more participative the design of the navigators, the more flexible they can work. The more flexible they are, the higher the level of the “persons” to deal with them.

Mozilla is an example that can only be benchmarked if it is experienced in real use, as well as its comparison with the Internet Explorer Concept.

This benchmark will help you design adaptive systems. The Unicist Standard allows developing flexible designs with quality assurance.

We recommend listening to John Lilly’s lecture, CEO of Mozilla.  You will access the core fundamental of Mozilla’s success.

Access the lecture at: http://www.youtube.com/watch?v=S2771Tlr_38

Access the unicist standard contained in the Unicist Business Search Engine:
http://www.unicist.com/

Request more information: n.i.brown@unicist.org

Diego Belohlavek
Expert System Manager

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity science applied to individual, institutional and social evolution.

 

Unicist Strategy

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Benchmarking Mozilla: grasping unicist fundamentals

 in Unicist Cobots / Unicist Confederation / Unicist Functional Design  tagged Business management / Diego Belohlavek / fundamental analysis / Innovation management / Intelligent Systems / Market Segmentation / marketing / New products / Unicist Evolutionary Approach / Unicist Standard / Unicist Strategy by

Listening to the lecture of  John Lilly, CEO of Mozilla, you will access the core fundamental of Mozilla’s success.

It will drive you to a different world.

Access the lecture at:
http://www.youtube.com/watch?v=S2771Tlr_38

In two weeks you will find the answer on this blog.

Suggestion: Reflect on it. The answer is between the lines.

It is included in the unicist standard contained in the Unicist Business Search Engine:
http://www.unicist.com/

Request more information: n.i.brown@unicist.org

Diego Belohlavek
Expert System Manager

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity science applied to individual, institutional and social evolution.

Unicist Strategy

If you would like to receive monthly information on this blog, please register here.

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Aesthetics is the core of Steve Jobs’ business approach

 in Unicist Cobots / Unicist Confederation / Unicist Functional Design  tagged A) Unicist Segmentation / Business diagnostics / Business management / D- The Unicist Research Institute / Diego Belohlavek / Innovation management / Intelligent Systems / Market Segmentation / marketing / Unicist Binary Actions / Unicist Evolutionary Approach / Unicist Standard by

Apple’s success is based on the capacity of perceiving the latent needs of the market and delivering original innovative solutions.

We hope you made the effort to learn from Steve Jobs about Apple’s fundamentals as we proposed.

If you still haven’t done the “homework” we recommend watching the video before following the reading of the answer to the questions posted:

http://unicist.net/it/learning-from-steve-jobs-apple%E2%80%99s-fundamentals/

We consider that the core fundamental of Apple is aesthetics. But aesthetics is not beauty. It goes beyond.

Apple products are aesthetic because they complete the needs of their prospect clients, they are desirable and harmonic. They also include inaccessible aspects that basically deal with innovative technology.

It can be said that the integration of an innovative technology with the fulfillment of latent needs are the core fundamentals that drive Apple’s business.

Steve Jobs is a doer himself

“Doers make things happen. Therefore, more than ever before, it is time for doers in the world.”

Doers are very special individuals. They are basically individuals whose fulfillment is based on doing transcendent things. They need to achieve what they have decided to do. When things cannot be done the easy way, they find the necessary path to make things happen.

“The world is built by doers and enjoyed by followers”. The joy of doers is in the deed itself.

We hope this has been useful.

Request more information: n.i.brown@unicist.org

Diego Belohlavek
Expert System Manager

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity sciences applied to individual, institutional and social evolution.
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