Market Lab

Unicist Confederation
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Unicist Market Lab: A Catalyst Builder

Catalyzing Sales in B2B & B2C Markets

Conceptual Segmentation and Profiling

The market lab is a cognitive system that provides the conceptual segmentation and profiling to accelerate sales.

It introduces a conceptual layer that allows building sales catalysts as marketing objects to influence the root causes of buying processes.

Increasing the Speed of Market Growth

This market lab is for companies that are introducing new products/services, expanding new markets, developing new segments and/or building new channels.

Features of the Catalyst Builder

Value Generation

The installation of the Pilot Test Driven Market Lab generates positive cash flow. The commercial catalysts increase more than 30% the speed of sustainable market growth. The building of catalysts can be insourced or outsourced.