Enterprise 4.0: For Growth, Profitability and Sustainability


Enterprise 4.0 was the name given to the unicist business model for the 4th Industrial Revolution. It uses Unicist Cognitive Systems as catalysts and entropy inhibitors of business processes. The Unicist Research Institute was a precursor in introducing adaptiveness and client/customer orientation in business processes. That is why this model has a long history although its name was given recently in order to facilitate its expansion in the business world to foster growth, profitability and sustainability.

This model is an upgrade in business management that allows emulating the organization of nature and developing an integration of the different levels of technologies that coexist in any organization.

The purpose of the business model is to ensure an adaptive organization that is customer oriented and achieves a superior level of productivity and quality that increases the value generated and fosters market expansion.

The maximal strategy that increases the level of generated value is integrated by the client centered management model, object driven marketing and the use of cognitive systems to manage expansion. The maximal strategy drives the growth of the business.

The minimum strategy ensures the quality of the organizational processes by integrating the use of unicist artificial intelligence to manage the unified field of business functions, the object driven organization to manage the internal business processes and cognitive systems to ensure their reliability. The minimum strategy ensures the achievement of results.

Industrial Revolution and Mindsets

Industrial Revolutions foster and establish dominant mindsets to fulfill their purposes. These mindsets include the preceding mindset as complementary approaches.

Operational thinking is the dominant mindset in the 1st Industrial Revolution. Mechanization requires operational thinking and the solutions provided by this stage deal with the operation of things.

Analytical thinking is the dominant mindset in the 2nd Industrial Revolution. The analytical approach allows managing mass production in a meaningful way by dividing these masses into manageable entities.

Systemic thinking is the dominant mindset in the 3rd Industrial Revolution. Automation requires envisioning the unified field of the operation and its components in order to build the automated processes.

Conceptual thinking is the dominant mindset in the 4th Industrial Revolution. This stage is based in improving the adaptiveness of processes by being fully consumer/user/buyer oriented, increasing the productivity which implies improving the cost/value relation and increasing the quality to become fully reliable.

Digitalization in the 4th Industrial Revolution

Digitalization is the core aspect of the new stage in industrialization, but it requires being integrated with conceptualization and personalization in order to develop expansive, profitable and sustainable organizations.

Enterprise 4.0 in the 4IR

The concept of digitalization is self-evident and means managing the information of businesses in digital format to increase the efficiency of business processes.

But to digitalize in the sense of the adaptiveness of processes introduced by the 4IR it is necessary to have the concepts of the business functions that allow developing adaptive systems. Therefore, the conceptual design of the business processes is what makes digitalization possible by managing the root causes of business functions.

When this goal is achieved, it becomes necessary to satisfy the needs of the people who participate in the processes.

Personalization is the concept that needs to be introduced which implies organizing the efficacy of business processes and ensuring the role driven organization of the digitalization processes. 

Enterprise 4.0: The model for value generation

Microeconomics driven Development requires that businesses assume a leading role in their communities, which implies ensuring their growth, profitability and sustainability. It requires introducing upgrades in:

1) Technologies to drive growth,

2) Customer orientation to expand markets,

3) Quality and productivity to maintain competitiveness,

4) Adaptability to ensure sustainability

This is the Enterprise 4.0 model that integrates client centered management, object driven organization, object driven marketing, cognitive systems and unicist artificial intelligence to improve productivity, quality, value propositions and business expansion.

It requires managing the root causes of business processes and the development of maximal strategies to grow and minimum strategies to ensure results. This model is a simplification of business processes based on the emulation of the intelligence that underlies nature.

Enterprise 4.0: Managing the Unified Field of Businesses

The unicist approach to the 4th Industrial Revolution is based on managing the unified field of social and business environments to increase their adaptability, growth and sustainability. The unified field is managed by using the ontogenetic maps of social and business environments to manage their concepts and fundamentals, which define the root causes that drive their functionality.

The level of effectiveness of the Enterprise 4.0 Model depends on the integration and functionality of the fundamentals that define the model. The first level of increased functionality implies + productivity, the 2nd. + quality, the 3rd. + value propositions and the 4th. + business expansion. These levels are inclusive.

The unicist unified field method was created to develop solutions in adaptive environments. It is based on a unicist thinking approach to manage the unified field of adaptive systems and environments to develop solutions to grow and to ensure results.

It is used to find the root causes of problems and develop adaptive solutions. It is a method to generate improvements and/or innovations of social and business functions.

It implies using the unicist ontological structures that define the concepts and fundamentals of the functions that are being addressed.

It requires knowing the restricted context that generates the catalysts and inhibitors of the social and business functions involved and knowing the wide context that works as a gravitational force defining the limits of what can be achieved. This approach is defined by 4 pillars: Client Centered Management, Object Driven Organization, Unicist Cognitive Systems and Unicist Artificial Intelligence.

The 4 pillars of Enterprise 4.0

Pillar I: Client Centered Management

Client Centered Management (CCM) is a role based and object driven business model. It is a model that drives market expansion processes. It is part of the unicist natural organization model.

The natural organization is a meta-model in itself that integrates the organization that is needed for the business and the market, the client orientation and the personalization of the work processes.

Client Centered Management needs to be established to drive actions towards the end client and then the personal organization needs to be used in order to ensure the fulfillment of the organizational roles.

The functionality of the Client Centered Management model is driven and catalyzed by the use of business objects that save energy and make processes simpler and more effective.

The evolution of communication and IT technologies provided the necessary environment to foster the trend of emulating the organization of nature by installing business objects and organizing by roles.

Pillar II: Object Driven Organization

The Unicist Research Institute is leading the trend of organizing by roles and objects emulating the organization of nature. This allows managing the adaptive aspects of economics and businesses simplifying processes and minimizing the entropy of the systems where roles and objects have been installed.

The Object Driven Organization is based on establishing the natural organization model that corresponds to a business. The organization by objects and roles allows organizing the business processes as a unified field to achieve the goals established by a strategy.

Some of the companies that use business objects are:  Airbus, Amazon, Apple, BBC, Boeing, Dassault Systemes, Dupont, Ericsson, Facebook, General Electric, Google, Hilton, Honda, Hyundai, LinkedIn, Lufthansa, Mapfre, Mayo Clinic, Michelin, Novartis, Open Text, P&G, Pfizer, Siemens, Tata Motors, Toyota, Unilever, Walmart, Walt Disney World and Youtube.

The object driven organization is the adaptive model that allows transforming strategies into an object driven architecture. It is a natural organization for institutionalized businesses. Objects are adaptive systems that have a concept that defines their purposes, have a value generating function and a quality assurance system that makes them reliable.

Pillar III – Unicist Cognitive Systems

Cognitive systems are part of the solutions introduced by the 4th Industrial Revolution. The purpose of cognitive systems is to interpret reality. The human brain is “the” paradigmatic example of a cognitive system. The use of cognitive systems is necessary to deal with adaptive systems, complex environments, risks and uncertainty.

There are two types of complementary cognitive systems: those that deal with operational patterns and those that deal with the fundamentals of reality.

The unicist cognitive systems integrate both systems, dealing with the fundamentals of business processes and with operational patterns when big data management becomes possible. The quality assurance of these systems is given by the fallacy avoidance tools.

The unicist cognitive systems with unicist artificial intelligence use concepts and fundamentals to manage the root causes and the evolution of businesses and their functions to sustain growth and profitability.

They define the framework for management systems, decision support systems and knowledge systems. This approach is necessary to manage the adaptive aspects of businesses.

The unicist unified field method defines the steps to diagnose, build solutions and develop pilot tests to ensure the results of business processes.

Pillar IV: Unicist Artificial Intelligence

Unicist artificial intelligence is necessary to emulate the functionality of the unified field of business functions.

For this reason, Unicist Cognitive Systems include the use of an artificial intelligence monitor that emulates the ontogenetic structure of fundamentals to ensure their functionality while it learns from the feedback of the pilot tests.

Unicist artificial intelligence is based on the ontogenetic maps of the functions of the adaptive systems or environments that are being managed.

These ontogenetic maps describe the underlying concepts and fundamentals that define the root causes of the functionality of an adaptive system. They are an emulation of the triadic ontogenetic intelligence of nature and define the structure of the unicist artificial intelligence.

Cognitive Systems:
the Catalysts and the Entropy Inhibitors of Enterprise 4.0

The Unicist Cognitive Systems for businesses were developed to improve productivity, quality and customer orientation and to manage business monetization processes.

The Unicist Cognitive Systems in business, manage the root causes, the dynamics and the evolution of the business processes they deal with.

These systems were developed to manage businesses as adaptive systems to foster growth, process improvement, decision making, profit improvement and customer orientation.

They take advantage of the technologies included in the 4th Industrial Revolution and use the knowledge of the concepts and fundamentals of the business functions to manage their root causes.

Brief of the Unicist Cognitive Systems:

Market Growth Systems

Pilot Test Driven Market Lab System: It was developed to manage and monitor the root causes of buying processes to generate market growth. It is based on the discoveries that were made in the field of human behavior. It is for companies that are expanding their markets.

Marketing Management System: It was developed to increase notoriously the speed of market growth, building sustainable growth while expanding markets. It is based on the knowledge of the concepts and fundamentals of markets and of the compatible marketing models, which are based on the discoveries that were made in the field of human behavior. It is for companies that need to expand their markets.

Profit Improvement Systems

Performance Management System: It was developed to provide the information of the functionality and performance of the adaptive business functions and their processes. It is based on the development of the conceptual measurement and their KPIs. It is for companies who are focused on business expansion.

Root Cause Management System: It was developed to find the root causes of business functions which are defined by the underlying concepts and fundamentals to optimize the cost-value relationships and/or generate profit improvement. It is for organizations that already have a process improvement system.

Unicist Strategy Building Systems

Business Strategy System: It was developed to increase notoriously the speed of growth while ensuring the results to be produced. It is based on the emulation of the intelligence that underlies nature. It is for companies that are expanding the boundaries of their business.

Business Intelligence System: It was developed to provide the information of present and future scenarios to access the information for competitive, critical and structural intelligence. It is based on the conceptual structures that define business scenarios. It is for companies that assume a leading position in the market.

Business Process Improvement Systems

Business Diagnostics System: It was developed to make fundamental diagnoses that allow managing the root causes of problems and build structural solutions. It is based on the knowledge of the fundamental structure of business functions. It is for companies that need to make partial or total turnarounds.

Conceptual Design System: It was developed to use technical knowledge and fundamental knowledge to build the conceptual design of business processes and business functions. It uses the ontogenetic maps of the fundamentals of business functions and the pilot testing processes to ensure the results of the design. It is for companies that need to be adaptive.

Efficacy Assurance Systems

Pilot Testing System: It was created to ensure the functionality of the solutions that are being developed in the company and to learn from their feedback. The pilot testing systems are simultaneously the learning module of the unicist artificial intelligence monitors. They are for companies that manage continuous improvement.

In-House Coaching System: It was developed to coach the management of the root causes of problems and develop structural solutions. Its activity focused on the projects, the business and the coachee. It is based on the use of the concepts that were researched. It is for organizations that have a systemic approach to businesses.

Organizational Learning Systems

Business Education System: It was developed for business education of managers and high potentials who need to have a strategic approach to manage businesses. It works as a “Teaching Hospital in Business”. It is based on the discoveries that were made on the functionality of human intelligence. It is for companies that manage their high potentials.

Talent Development System: It was developed to diagnose talents, based on the capacity of managing the fundamentals of business processes, and foster their evolution. It is based on the discoveries that were made on the functionality of human intelligence. It is for companies that manage their high potentials.

Conclusion

The use of cognitive systems is necessary to deal with adaptive environments, risk management and uncertainty management. It is an emulation of nature where the cognitive system can be found in the genetic intelligence of living beings. It is a strategic approach to reality, which implicitly has a maximal strategy to grow and a minimum strategy to ensure survival.

Unicist cognitive systems include the interpretation of operational patterns and the understanding of the root causes of business processes. The use of destructive pilot tests ensures a fallacy free understanding of reality and the learning process of the unicist artificial intelligence monitor.

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