Business Objects Driven Solutions
for Business Expansion
The business arm of The Unicist Research Institute (TURI) is organized as a Confederation of Solution Partners that insource in companies the unicist business technologies that were developed at TURI.
The business model is based on generating positive cash-flow for the clients in order to avoid the need of investments. The labs are installed using unicist conceptual engineering, through collaborative processes that ensure their implementation.
Due to the crisis triggered by the Coronavirus, the value propositions of The Unicist Research Institute include the development of counter-cyclical solutions based on the technologies that were developed and applied in the world-crisis 2008.
The Unicist Evolutionary Approach in the 4th Industrial Revolution
The 4th Industrial Revolution (4IR) is the first industrial revolution that introduced a paradigm shift focused on the generation of market value.
The Unicist Logic applied to businesses allowed accessing and managing the root causes of their functionality, dynamics and evolution. It sustains the development of business strategies and of solutions to generate growth, reduce costs, increase customer orientation and empower the adaptability of business processes.
The unicist evolutionary approach to the 4th Industrial Revolution allows installing “Solution Factories” to develop structural solutions for business processes and develop process catalysts to increase the speed of business growth and ensure their profitability and sustainability.
The Unicist Behavioral Catalysts in the 4th Industrial Revolution
Behavioral catalysts have been used ever since people had to produce results in adaptive environments. These catalysts might be entities that exist in the environment or catalyzing objects that are built.
The research of The Unicist Research Institute discovered the structure of catalysts, that allowed building behavioral catalysts to ensure the functionality and acceleration of adaptive processes whatever their kind.
Unicist Expert Systems for Businesses
The unicist expert systems systems are the expert tools of “Solution Factories” that deal with business problems build structural solutions. They are based on the management of the concepts and fundamentals of business functions to develop solutions that include the use of process catalysts to accelerate growth and improve profitability.
The management of adaptive business processes and the use of process catalysts is a turning point in the context of the 4th Industrial Revolution.
Unicist Expert Systems:
Main Application Fields
- Automation Process Design
- B2B Segmentation & Profiling
- B2C Segmentation & Profiling
- Business Catalysts Building
- Business Objects Building
- Business Relationship Building
- Change Management Design
- Co-marketing Strategy Building
- Commercial Objects Building
- Competitive Strategy Building
- Conceptual Design of Processes
- Continuous Improvement Design
- Distribution Channels Building
- Image & Branding Objects Building
- Logistics Design
- Marketing Strategy Building
- Organizational Strategy Building
- Pricing Strategy Building
- Productivity Improvement
- Promotion Strategy Building
- Quality Assurance Design
- Quality Improvement
- Root Cause Management
- Talent Development
Introducing Strategic Analysts in the Market
The discovery of the unicist logic allowed managing the functionality, dynamics and evolution of adaptive systems. It drove to the development of methods to increase the value of business functions, reduce the necessary costs and increase the adaptability of business processes.
This allowed building a set of technologies, named unicist strategic analysis, that simplifies the management of adaptive processes, the increase of revenue, the profitability and the introduction of the 4th industrial revolution.
The unicist methods were developed to provide a conceptual framework, an action guide and procedures to manage business problems.
1) Unicist Market Strategy Labs
The researches made at The Unicist Research Institute demonstrated that the success of sustainable marketing fully depends on the use of catalyzing objects. 100% of the successful marketing actions were and/or are sustained by these catalysts.
The pilot test driven market lab is a solution factory that builds commercial and catalyzing objects for the B2B and B2C markets. It was designed to manage the buying arguments of potential buyers’ segments to build objects to accelerate the speed of sustainable market growth.
2) Unicist Competitive Strategy Labs
The development of the Unicist Strategy, which emulates the ontogenetic intelligence of nature, allowed building maximal strategies to grow and minimum strategies to ensure results.
The Unicist Business Strategy is based on the knowledge of the concepts and fundamentals of business functions and of the unified field of the business processes involved. Depending on a previous research of the company, an increase of +30% in the speed of sustainable growth can be expected.
3) Unicist Organizational Labs
The Organizational Labs were designed to develop structural solutions for business functions and processes that improve sustainable value generation.
It was developed to find the root causes of business functions, which are defined by the underlying concepts and fundamentals to build structural solutions. It is for organizations that already have a process improvement process.
Unicist Testing Rooms for B2B Marketing
The Coronavirus-crisis introduced, in one step, the 4th Industrial Revolution in the field of B2B marketing. It generated the shock of integrating virtual communication as a core pathway to generate value.
The new stage drove to the substitution of Showrooms and Demos by Unicist Testing Rooms, which are virtual teamwork spaces with potential customers. This changes the role of salesmen / women, account managers and professionals in order to be able to work using virtual communication to manage marketing and close sales.
It uses the differentiation of the value propositions, their reliability and their transparency to generate a space where B2B sales can be “produced” using maximal and minimum strategies materialized in binary marketing actions that include the use of catalysts.
This is one of the operational tools that sustain the building of countercycles in the B2B market.
The Unicist Research Institute
The Unicist Research Institute (TURI) is a world leader in its segment. Since 1976, it has been specialized in complexity sciences applied to the research on the roots of evolution and its application to social, institutional, business and individual evolution. TURI has a business arm, an academic arm and a social arm. www.unicist.org