Collaborative Corporate R&D Partnering
Unicist Functionalist Marketing
Managing Functionalist Principles to Influence People
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Marketing in the 4th Industrial Revolution
Collaborative Corporate R&D Partnering
The functionalist approach uses the functionalist principles of marketing processes to build synchronized binary actions to ensure results. Functionalist marketing is based on managing the root causes of buying processes and the use of binary actions, catalysts, and marketing objects to influence and accelerate buying decisions. These collaborative projects generate an initial positive cash-flow for the companies.
The unicist functionalist approach uses functionalist principles to manage the roots of the functionality of things and the root causes of problems using the necessary synchronized binary actions to generate results.
All Marketing Solutions begin with the building of a Functionalist Prototype
The installation of marketing solutions includes the building of a prototype to learn from the feedback
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Value Propositions
Unicist Virtual B2B Marketing
This approach includes different technologies to generate a first-choice positioning to sustain sales
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Unicist Virtual B2B Selling
It is based on binary actions that foster buying intentions that drive towards personal closing processes
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Intelligent Marketing Cobots
Unicist Cobots introduce adaptive automation using the unicist logic to manage the dynamics of marketing
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Ontological Market Research
Managing ontological reverse engineering and semiotic groups to access the roots of buying processes
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B2B Market Segmentation
This technology allows defining the functionalist profiles and buying drivers of potential customers
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B2C Market Segmentation
This technology allows accessing the roots of buying arguments and defining the necessary customer profiles
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