Monthly Archives: February 2010


Unicist Family Business Strategies – The Unicist Standard

Business-driven family companies and family-driven companies are highly conditioned by the family archetype of each culture and the solution given to the roles that this fulfills. In the cultures where the affective predominates over the economic and social role, families that have businesses are highly inefficient and are always at risk as they don’t stabilize as institutions (independently of their members).

In cultures where the roles are balanced, business-driven family companies and family-driven companies are distinct fundamentally for their capacity and speed of growth. Business-driven family companies grow more rapidly.

In cultures where the predominant roles in the family are social insertion and the economic role, families with companies have a powerful influence in the environment. Although structurally they have less capacity to grow, they compensate this with the influence exerted in the environment. In markets with imperfect competition they build very powerful empires.

When we are dealing with business-driven family companies we can state that they are more effective than family-driven companies in the active roles, which are hunting, where one goes out to seek the animal in the market, and agriculture where intensive activities are developed.

An efficiently organized business-driven family company is more effective in passive hunting where it works from the basis of the influence of the family brand, and passive agriculture where extensive is what counts.

Therefore each business-driven family company must know what market niche to occupy where it can best achieve results.

We want to highlight that in marginal markets with highly imperfect competition, these concepts have no effects in reality, which is managed by non-company relationships, where the family-driven company has the weight of the family in that society.

Access the complete information on Family Business Strategies at the Unicist Business Search Engine:
http://www.unicist.net/ubse.shtml

Request more information: n.i.brown@unicist.org

Martin Alvaro
Marketing Manager

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity science applied to individual, institutional and social evolution.

Unicist Strategy

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Benchmarking General Electric: The Nature of Innovation

Managing the nature of innovation is basic when dealing with growth. This is something General Electric manages since the era of Thomas Edison.

The Unicist Standard in Innovation Management deals with the object driven technologies that are necessary to manage innovations.

You will find the information on the nature of innovation between the lines of Jeff Immelt’s lecture, CEO of G.E:
http://www.youtube.com/watch?v=5YOEwYAXH10

Next week we will be providing the ontology of innovation in order to help benchmark General Electric.

Request more information: n.i.brown@unicist.org

Diana Belohlavek
VP Unicist Knowledge Bank

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity sciences applied to individual, institutional and social evolution.


Manage the Unicist Standard for Business Scenarios

Use the Unicist Standard for future research to develop the possible scenarios of your business. It will help you to focus on growth and profit.

The unicist object driven technology provides the conceptual tools to deal with the fundamentals of businesses focusing on what is possible to be achieved.

Unicist Object Driven Technologies for strategy building allow individuals to diagnose problems and develop the corresponding strategies.

The unicist model provides the logic to approach complex problems and transform them into simple solutions.

Ambiguity, uncertainty and complex problems are the situations in which the use of unicist strategy models becomes necessary.

Learn more: http://www.academic.unicist.org/utp.shtml

Request more information: n.i.brown@unicist.org

Academic Department

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity sciences applied to individual, institutional and social evolution.


Aesthetics is the core of Steve Jobs’ business approach

Apple’s success is based on the capacity of perceiving the latent needs of the market and delivering original innovative solutions.

We hope you made the effort to learn from Steve Jobs about Apple’s fundamentals as we proposed.

If you still haven’t done the “homework” we recommend watching the video before following the reading of the answer to the questions posted:

http://unicist.net/it/learning-from-steve-jobs-apple%E2%80%99s-fundamentals/

We consider that the core fundamental of Apple is aesthetics. But aesthetics is not beauty. It goes beyond.

Apple products are aesthetic because they complete the needs of their prospect clients, they are desirable and harmonic. They also include inaccessible aspects that basically deal with innovative technology.

It can be said that the integration of an innovative technology with the fulfillment of latent needs are the core fundamentals that drive Apple’s business.

Steve Jobs is a doer himself

“Doers make things happen. Therefore, more than ever before, it is time for doers in the world.”

Doers are very special individuals. They are basically individuals whose fulfillment is based on doing transcendent things. They need to achieve what they have decided to do. When things cannot be done the easy way, they find the necessary path to make things happen.

“The world is built by doers and enjoyed by followers”. The joy of doers is in the deed itself.

We hope this has been useful.

Request more information: n.i.brown@unicist.org

Diego Belohlavek
Expert System Manager

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity sciences applied to individual, institutional and social evolution.


The Unicist Standard in Institutionalization

Institutions are organizations that fulfill the transcendent and personal goals of a group, have a mission to do so, rules to work, guidelines to drive the internal behavior and procedures to develop their activity.

At an operational level, the permanence of institutions is defined through their mission, rules, guidelines and procedures. Their members are those who accept this environment as their own and differentiate the inside from the outside of the organization. Institutions need to have a “wall” separating them from the rest of the world. This wall is defined by the mission, vision, action plans and rules that are applied.

The institution exists when the non-fulfillment of the rules is not acceptable. But this wall needs to have doors to communicate with the environment and gatekeepers to control the communication.

Thus there are four different institutional segments:

-Transcendence driven

-Value driven

-Ideology driven

-Materialistic driven

These four attitudes might be integrated in different roles within an institution.

Request more information: n.i.brown@unicist.org

Diana Belohlavek
VP Unicist Knowledge Bank

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity sciences applied to individual, institutional and social evolution.


Learning from Steve Jobs: Apple’s fundamentals

Listening to the lecture of Steve Jobs you will access the information you need to understand the core fundamental of Apple’s success.

Access the lecture at:
http://www.youtube.com/watch?v=UF8uR6Z6KLc

Next week you will find the answer on this blog. It is included in the unicist standard contained in the Unicist Business Search Engine.

Suggestion: Reflect on it. The answer is between the lines.

You can find information on the Unicist Standard in the Unicist Business Search Engine: http://www.unicist.com

Request more information: n.i.brown@unicist.org

Diego Belohlavek
Expert System Manager

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity sciences applied to individual, institutional and social evolution.


Questions on the Unicist Standard in Social Behavior

You can access the frequently asked questions made by newcomers when they notice both the breakthrough and the simplicity of the Unicist Standard.

Access them at: http://www.unicist.net/faqs_pm.shtml

Please send us your questions as a comment so we can widen the FAQs.

You can find information on the Unicist Standard in the Unicist Business Search Engine: http://www.unicist.com

Request more information: n.i.brown@unicist.org

Thank you.

Diana Belohlavek
VP Unicist Knowledge Bank

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity sciences applied to individual, institutional and social evolution.


Lifestyle segmentation: the context of the Unicist Standard

Lifestyle segmentation underlies human behavior. They establish the parameters of normality and the “ethical mask” of a society. Describing the lifestyles of a country permits establishing the limits within which segmentations can work. Only in the case of basic human needs lifestyles are not a limit but only a gravitational force.

The unicist lifestyle segmentation is analogous to the VALS segmentation of SRI. But, while VALS uses psychology to segment people according to their distinct personality traits, Unicist Lifestyle Segmentation uses anthropological invariables and country archetypes to segment people.

Unicist Lifestyles

Lifestyles are the archetypical behavior patterns of a society and its members. These archetypes serve a group as automatisms to carry out the everyday activities that are functional to that society’s purpose.

Hence, lifestyles are the result of the integration of a society’s collective unconscious with its archetype, which define different ways of facing reality.

Archetypes resolve the weaknesses of a social group by turning uncertainties into assertive answers which guarantee the success of individual and social purposes.

An individual’s lifestyle makes him acceptable and functional to the society’s needs. It also allows him to find groups of identification across different cultures or communities.

Lifestyles establish the context of the Unicist Standard in market segmentation.

Access this book at:
http://www.unicist.com/catalogue/introduction-unicist-market-segmentation-p-38.htm

The content of this book is included in the Unicist Business Search Engine.

You can find information on the Unicist Standard in the Unicist Business Search Engine: http://www.unicist.com

Request more information: n.i.brown@unicist.org

Martin Alvaro
Marketing Manager

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity sciences applied to individual, institutional and social evolution.

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The golden rule for generational evolution

Successors need to overcome their parents. That is the golden rule for social and individual evolution. This implies that the evolution of the next generation depends on its capacity to build upon what already exists.

Metaphorically it can be said that in evolutionary cultures the roof of the parents is the floor of their children. In involutionary cultures the roof of the children is the floor of their parents.

To build upon the existing establishment it is necessary that we all improve the implicit weaknesses of what we have inherited. Extreme competition with the inherited establishment drives to a never ending story of frustration and entropy.

The reading of Diana Belohlavek’s book on Talent development is strongly recommended.

Access the complete text at:
http://www.theoryofevolution.net/blog/the-unicist-theory-of-evolution-and-generational-evolution/

You can find information on the Unicist Standard  in the Unicist Business Search Engine: http://www.unicist.com

Request more information: n.i.brown@unicist.org

Press Committee

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity sciences applied to individual, institutional and social evolution.

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The speed of a culture has to be considered as given

Speed can be measured in terms of the quantity of actions that are developed in a chronological timeframe.

Cultures have a given timing to deal with their actions. The velocity of a culture must be respected because individuals cannot change their speed, unless they are forced to heroic actions.

Therefore, one’s synchronicity depends on the characteristics of a culture.

Learn more about the fundamentals of timing and synchronicity:
http://unicist.info/sdc-en/discovery-of-the-unicist-ontology-of-timing/

You can find information on the Unicist Standard  in the Unicist Business Search Engine: http://www.unicist.com

Request more information: n.i.brown@unicist.org

Peter Belohlavek

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity sciences applied to individual, institutional and social evolution.

To translate this post, click on the title to open it and then click on your flag in the right menu.

If you would like to receive monthly information on new scientific developments, please register here.