Unicist Confederation


The Quality Assurance System defines one’s Reliability

Quality assurance is the difference that makes a person, institution, work group, system, work or product reliable or not.

Quality AssuranceWithout quality assurance there is no reliability in results within reality. The more objective the subject is, the less complex the application of the quality assurance concept becomes. The more abstract, intangible or subjective the result, the more complex this concept management is.

As a final summary of the Quality Assurance process find listed below a synoptic description of elements which includes the Quality Assurance Functional Concept.

The taxonomy is the descriptive one according to order of presentation. However, it implies having a clear understanding of the concept seen as a unit given that the unified field it encompasses may only be apprehended as of this totalizing/integral idea.

Elements included in a Quality Assurance System:

  1. Plan “B”
  2. Redundant Systems
  3. Alarm System
  4. Processes with redundancies
  5. Stop System (stoppage/halt)
  6. Control System
  7. Self repairing/recovery System
  8. Alternative Systems

The quality assurance concept is very hard to apprehend and internalize. In order to do so it is necessary to see the elements described above within oneself. It is only as of this that a quality assurance process can be developed.

Diego Belohlavek

NOTE: The Unicist Research Institute was the pioneer in complexity science research and became a private global decentralized world-class research organization in the field of human adaptive systems. http://www.unicist.org


Unicist Approach: the Nature of Adaptive Systems for Work

Businesses are typical adaptive systems. We use the word “business” as a synonym of “work”. Businesses need to adapt to the environment in order to achieve the permanence of their transcendent goals and the personal goals of their participants.

Work as an Adaptive SystemAdaptive systems for work are entities that interact with the environment having the characteristics of a complex system but with an implicit and explicit duty to produce a predefined result.

Work is an environment that generates the need of adaptive systems in order to produce results and administrative systems to use and control the methods used.

The maximal strategy implies achieving or overcoming the planned results using procedures with the necessary flexibility and controlling them based on the feedback of the market.

The minimum strategy is based on using strict methods that use rigid procedures and intrinsic control systems based on accepted standards.

Diego Belohlavek

NOTE: The Unicist Research Institute was the pioneer in complexity science research and became a private global decentralized world-class research organization in the field of human adaptive systems. http://www.unicist.org


Unicist Logical Approach: Paradoxes in Innovation Marketing

For any businessman or woman it is self-evident that marketing implies competition with the alternatives the potential customers have in their minds. This implies seeking for the positioning as a first choice in a segment or if possible in the whole market.

But this cannot be done when an innovation is being marketed. Innovations have no substitutes; the alternatives the potential customers can have in their minds are either succedanea or inaction.

In competitive non-innovation markets the active role of sellers is to compete and the energy saving function is given by the capacity they have to cooperate with the prospects. These are naturally demand driven markets because the alternatives are already in the mind of the potential buyers.

In innovation marketing there is no substitute; therefore the proposal stands alone to sustain its validity and cannot be compared. This has two evident consequences.

On the one hand, the core of the approach to the market is the cooperation with the buyer which transforms the competitive capacity with the succedanea or inaction into the energy saving function.

On the other hand, this is a supply driven market which demands a sound knowledge of the subjective value of the innovative proposal in terms of its use value, its referential value which defines the succedanea that are considered, and the opportunity value which deals with the “urgent” need this proposal satisfies.

These structural differences between innovation marketing and non-innovation marketing explain why companies need to separate the management of supply driven markets from demand driven markets.

It is self-evident that innovation marketing is more energy consuming than demand driven markets. But this is compensated by the prices of innovative products.

Innovation marketing will be managed as demand driven markets when both market actions are mixed without separation. They belong to different species and cannot be integrated.

The final problem is that after the innovation has been absorbed by the environment, the supply driven market is transformed into a demand driven market.

This is a mutation that requires reorganizing the marketing process. And the innovation wheel begins to rotate again.

Unicist Press Committee

NOTE: The Unicist Research Institute was the pioneer in using a logical approach to deal with evolution and became a private global decentralized world-class research organization in the field of human adaptive systems.  http://www.unicist.org


Innovative Engineering Marketing

In order to enter in a non commodities market, it is necessary to undermine the leader ethically, so as to be able to enter in any niche, to maintain this niche or niches and to expand them to other niches and segments.

The  ideological guerrilla implies, for the one who puts it into practice, a series of special conditions:

  • The product has to be more functional than that of the one who dominates the market.
  • The product must have an implicit superior ethic than the one in the market.
  • The action speed must be faster than that of the environment.
  • The organization must work as a compact team.

A product is more functional when the customer realizes and is able to see that it has notorious and functional advantages that have such a superior level of benefits to the point that they may result suspicious.

The ethic of the product and the ethic of the organization have to be of superior order than the environment and related with non satisfied utopias that are caused by the product of the dominant leader.

To be able to introduce a superior product a very high action-speed is needed.

The dominant will try to annul the action, so that, commercial actions must be carried out before the dominant competitor may react.

Success is based on speed. Guerrilla implies hitting fast and returning to the previous position before the competitor perceives it.

A compact team is essential to have speed. It has to be related to the ethics of the organization and it requires very charismatic leaders that are able to face the problems that arise in the market.

The compact team helps to transform decisions into immediate actions in the market.

When the ideological guerrilla confrontation is lost, the legitimacy in the market is also lost; so the loser enters in a marginal position and survives behaving as a marginal organization.

Access more information on this subject at:
http://www.unicist.com/books-pages/en/unicist_market_confrontation_en2.php

Diana Belohlavek

NOTE: The Unicist Research Institute was the pioneer in complexity science research and became a global decentralized world-class research organization in the field of human adaptive systems.
http://www.unicist.org