Global/Local Virtual Marketplaces
The Unicist Virtual Marketplaces are spaces where the market has the possibility to experience the possibilities of specific value propositions.
They have been designed and developed for high value differentiated products and services and for B2B markets.
They are proactive entities that use public and private virtual "social networks" to expand the boundaries of markets by developing potential buyers.
The Unicist Virtual Marketplaces are based on the unicist market segmentation model that allows adapting and influencing the behavior, attitudes and intentions of the members of markets using the knowledge of their structure and the necessary semantic and commercial objects to exert influence on them.
This unicist object driven technology allows developing global marketplaces to sustain local actions based on the cross-cultural aspects of the market segmentation.
Local virtual marketplaces are only developed in the 51 countries where The Unicist Research Institute has developed the cultural and social archetypes.
The organization of these marketplaces is managed using adaptive automated processes that allow a dynamic use of the semantic and commercial objects based on the unicist segmentation.
• Automobile market • Food market • Mass consumption market • Financial market • Insurance market • Sports and social institutions market • Information Technology (IT) market • Communications market • Perishable goods market • Mass media market • Direct sales market • Industrial commodities market • Agribusiness market • Health market • Pharmaceutical market • Oil market • Chemical market • Paints market • Education market • Services market • Commerce and distribution market • Mining market • Timber market • Apparel market • Passenger transportation market –land, sea and air • Tourism market • Cargo transportation market • Professional services market • e-market • Entertainment and show-business market • Advertising market • Gastronomic market • Hotel-management market • Credit card market • Real estate market • Fishing market • Publishing market • Industrial Equipment market • Construction and Engineering market • Bike, motorbike, scooter and moped market • Sporting goods market.